Commercial Background Music for Vietnam
Fully managed, directly licensed background music for hotels, cafés, restaurants, and conference venues across Ho Chi Minh City, Hanoi, and Da Nang — covering all five commercial music rights under Vietnam’s collecting-society framework.
MUSICVYBE in Vietnam
Vietnam’s commercial music licensing landscape runs through two collecting societies — VCPMC for composition and performing rights, RIAV for sound recording rights. Between them, these bodies cover at most two of the five rights a business needs to legally play music in a commercial space. MUSICVYBE closes that gap with direct licences from IP owners covering all five: public performance of composition, public performance of sound recording, reproduction of sound recording, master/recording rights, and publishing rights for commercial use.
MUSICVYBE is a fully managed service — no dashboards, no playlist admin, no in-house scheduling. Our specialists (20+ years of combined experience) handle curation, scheduling, and compliance centrally, so venues in Vietnam get the same standard of service as our clients across Singapore and Malaysia.
Why Direct Licensing Matters in Vietnam
Music licensing for commercial premises differs fundamentally from the consumer streaming subscriptions most venues start with. Consumer streaming services are not licensed for commercial environments — a distinction that becomes especially material under Vietnam’s updated compliance framework, effective 1 July 2026.
Five Rights, One Subscription
Every MUSICVYBE subscription is built on direct commercial licences covering:
- Public performance of composition
- Public performance of sound recording
- Reproduction of sound recording
- Master/recording rights
- Publishing rights for commercial use
Rights 1 and 2 are traditionally the domain of collecting societies like VCPMC and RIAV. Collecting societies exist to manage exactly this. Rights 3 through 5 sit outside what collecting societies are structured to offer — they require direct licences from the IP owners themselves. Reproduction and master/recording rights sit outside that scope and require direct agreements with IP owners.
MUSICVYBE’s direct licences carry global rights, usable in any market, without paying local collecting societies on top.
Trusted Across the Region
MUSICVYBE’s fully managed service is trusted by leading hospitality and finance brands across Singapore and Malaysia, including Jewel Changi Airport, Fairmont Singapore, and UOB Privilege Banking. In Vietnam, Oakwood Saigon previously worked with MUSICVYBE, and Pan Pacific Hanoi is a current partner.
Vietnam Verticals
MUSICVYBE’s background music service is built around the specific rhythms of each business type.
Hotels
Lobby, restaurant, bar, and event spaces, each with their own sound profile.
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Cafés
Daypart-matched atmosphere for morning rush through evening wind-down.
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Restaurants
Service-matched curation for lunch, dinner, and late-night service.
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Conference & Meeting Venues
Professional tone for sessions, breaks, and networking receptions.
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Banks & Financial Services
Calm, brand-aligned atmosphere for branches and private banking lounges.
Cities We Serve
VCPMC operates nationwide licensing coverage, with Ho Chi Minh City and Hanoi as its two primary operational hubs. Da Nang is included for its hospitality density.
Explore MUSICVYBE Vietnam
| Related Pages |
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| Music Licensing |
| Case Studies |
| Singapore |
| Malaysia |
Frequently Asked Questions
Does MUSICVYBE have a licensed office in Vietnam?+
MUSICVYBE operates in Vietnam from our Singapore headquarters. Our fully managed service means there’s no need for a local dashboard or on-site management — everything is handled centrally by our specialists.
What music rights does MUSICVYBE cover in Vietnam?+
All five rights required for commercial use: public performance of composition, public performance of sound recording, reproduction of sound recording, master/recording rights, and publishing rights for commercial use — covering gaps that VCPMC and RIAV licences alone do not.
How does MUSICVYBE relate to VCPMC and RIAV?+
VCPMC and RIAV are Vietnam’s collecting societies, covering public performance rights. MUSICVYBE’s direct licences complement this by covering the remaining three rights — reproduction, master/recording, and publishing — that collecting societies are not structured to license.
Which cities does MUSICVYBE serve in Vietnam?+
Ho Chi Minh City, Hanoi, and Da Nang, with plans to expand based on demand.
What is Decree 134/2026/NĐ-CP?+
Decree 134/2026/NĐ-CP is Vietnam’s updated royalty-calculation framework for commercial music use, effective 1 July 2026. Read the full explainer for details.